February 20, 2019

45 RPM 30: The Platters ~ (You've Got) The Magic Touch

~
45 RPM record in Mercury Records sleeve
photo by Styrous®


The first song I ever heard by The Platters was the heavenly, Only You, which to this day is still my all-time favorite ballad! I had never heard anything like it before and I was completely and forever in love with the group (links to info below). I have cherished every song they ever produced.   
      
(You've Got) The Magic Touch was written by Buck Ram and released 62 years ago on February 20, 1956. The song reached #4 on the U.S. pop chart and the U.S. R&B chart in 1956. It ranked #36 on Billboard magazine's Top 50 singles of 1956.       

In 1977 a country version of Magic Touch was recorded by American country music singer Billy Walker of the Grand Ole Opry.       

Although not as emotionally intense as Only You, the song is nicely constructed. The lyrics are well written, the swooping voice of lead singer Tony Williams is awesome while the vocal backup by David Lynch, Paul Robi, Herb Reed and Zola Taylor is gorgeous. It has a bouncy but still qualifies as a slow-dance song.     


(You've Got) The Magic Touch lyrics:
    
You-oo-'ve got the magic touch (woo-oo)
It makes me glow so much (oo-woo-oo)
It casts a spell, it rings a bell
The magic touch

Oh-uh-oh when I feel your charm (woo-oo)
It's like a fourth alarm (oo-woo-oo)
You make me thrill so much
You've got the magic touch

If I go reeling, uh-oh
I'm feeling the glow (uh-oh)
But where can I go from you

I didn't know too much (woo-oo)
And then I felt your touch (oo-woo-oo)
And now I've learned I can return
The magic touch

If I go reeling, uh-oh
I'm feeling the glow (uh-oh)
But where can I go from you

I didn't know too much (woo-oo)
And then I felt your touch (oo-woo-oo)
And now I've learned I can return
The magic touch
(Do-do-do-do-do-do-do-do-dooooo)

(You've Got) The Magic Touch was sampled in the 1956 novelty song The Flying Saucer by Bill Buchanan and Dickie Goodman. An article on this to be done.       
    
          
45 RPM label
photo by Styrous®


Winner Take All is the "B" side of the record. It is upbeat and almost happy. It is optimistic but still open to the possibility that love will not win out after all.      


The Platters ~ Winner Take All
45 RPM record in Mercury Records sleeve
photo by Styrous®


The Platters ~ Winner Take All
45 RPM label
photo by Styrous®


  
Tracklist:

Side 1:

A - (You've Got) The Magic Touch, written by Buck Ram - 2:22

Side 2:

B - Winner Take All, written by Frisch*, Wayne* - 2:12

Companies, etc.

    Published By – Panther Music
    Published By – Southern Music

Credits:

    Vocals – The Platters

Notes:

Black Mercury Label.
Barcode and Other Identifiers

    Matrix / Runout (Runoff A): YW12457
    Matrix / Runout (Runoff B): YW12456
    Matrix / Runout (Label A): YW12457
    Matrix / Runout (Label B): YW12456
    Rights Society: ASCAP


The Platters ‎– (You've Got) The Magic Touch / Winner Take All
Label: Mercury ‎– 70819X45
Format: Vinyl, 7", 45 RPM, Single
Country: US
Released: 20 Feb 1956
Genre: Rock, Funk / Soul
Style: Rock & Roll, Rhythm & Blues

   
          
Viewfinder link:      
            
The Platters      
    
Net links:             
       
The Platters:
Original lineup (1953)
Classic lineup (1954–1970)       
Singles discography     
     
YouTube links:  
   
(You've Got) The Magic Touch        
Winner Take All        
      
        
     
         
Styrous® ~ Wednesday, February 20, 2018            
         












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