November 10, 2015

Adolfo Domínguez ~ La corbata español y Puig



photos by Styrous®

A few years ago, I was fortunate to be given one of the finest ties of my collection. It was made by Adolfo Domínguez (Spanish pronunciation: [aˈðolfo ðoˈmiŋɡeθ]), a brilliant Spanish fashion designer.

Adolfo Dominguez clothing is inspired by urban necessities, making use of loose and natural fabrics. One of his key marketing strategies has been to avoid distribution through multi-brand shops and target the ultimate consumer directly, reducing delivery time and cost to the buyers. He was among the first to inject a new, fresh approach in Spanish luxury fashion, spearheading the rise of a generation of new designers. His perfumes now belong to the Puig company who handle fashion, fragrances and cosmetics.   

In 1997 Puig reached an agreement with Antonio Banderas for the creation and subsequent commercialization of the brand Antonio Banderas Fragrances. The following year the company acquired the brand Nina Ricci, keeping up with the policy of acquiring prestigious brands. Puig operates under the Carolina Herrera, and Paco Rabanne brands.      

Puig acquired the Spanish perfume companies Perfumes Gal and Myrurgia. These operations strengthened Puig leadership in the Spanish market. As the result of these acquisitions the brands Adolfo Dominguez, Massimo Dutti and Heno de Pravia, among others, were assimilated into Puig.   

Domínguez was born Adolfo Domínguez Fernández, on May 14, 1950 in Ourense, Galicia in northern Spain. He studied design and cinematography in Paris.  

In the early 1970s, he took over his father's fashion boutique in Ourense. The following years saw him developing his own designs and he gave a presentation of his work in Madrid in 1981. He also became the first Spanish designer to open his own brand-name store in Madrid, which bloomed into a chain with outlets across Spain and abroad. The company went public in 1997.   

Adolfo Domínguez website  

The Domínguez tie is for sale on eBay     

Styrous® ~ Tuesday, November 10, 2015

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